Minimalist Watches Without the Luxury Markup
We've created beautiful, top-of-the-line watches starting at only $179
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What Makes a Great Watch?
The most beautiful, well made products always start with excellent raw materials. We use the best Swiss movements, sapphire crystals and Italian full grain vegetable-tanned leather in all of our watches.


World Class Craftsmanship
We spare no expense when it comes to making our watches. We work with leading suppliers who supply top luxury brands. You can see the workmanship and care that goes into crafting our watches.
We Could Charge A Lot, But We’d Prefer Not To.
We sell directly to our customers and choose not to put crazy luxury markups on our products. (Who likes that, anyway?) By bypassing middlemen, we're able to sell our products for 1/4 or 1/3 of the price of traditional luxury brands.
Hear What Our Customers Are Saying
1,000+ 5-Star Reviews
No Risk, All Reward.
We're confident that you'll love our watches when you see them in real life. (Our customers say our photos don't do the watches justice). Give them a try!